The recent exhibition at Kompleks Islam Tuanku Muhriz, Universiti Sains Islam Malaysia (USIM), witnessed a vibrant atmosphere brimming with energy, curiosity, and intellectual exchange. From 11:45 AM to 3:30 PM, our booth became more than just a sales point—it transformed into a dynamic hub where language, education, and technology came together.
Main Highlights at Our Booth
One of the star attractions was the Arabic for Life Dictionary collection, meticulously designed using a modern, user-friendly, and contextual approach. Available in Arabic–Malay, Arabic–English, and Arabic–Mandarin editions, the series caters to a wide range of learners—from local students to international professionals, and even Sinophone language enthusiasts.
Another crowd-puller was our introduction of Virtual Reality (VR) technology in Arabic learning. Visitors were thrilled by the immersive experience, which offered a fun and interactive way to explore language structure and vocabulary—boosting both engagement and motivation.
Also making a strong impact was the Kalemon curriculum series for adult learners. Designed for flexible use in academic, professional, and everyday communication settings, its well-organized content and real-world application made it a top choice among university students and working adults alike.
An Overwhelmingly Positive Response
Throughout the exhibition, our booth was abuzz with activity. Students from various faculties stopped by—asking questions, testing products, and making purchases. What touched us most was the warm and open reception towards the Arabic language, even from those with no formal background in Arabic or Islamic studies.
This enthusiastic participation proved one key point:
When quality educational tools are paired with fresh, student-focused approaches, the impact is truly phenomenal.
We express our sincere appreciation to the USIM organizers, all visitors, and supporters who made this event a success. God willing, we look forward to bringing the same spirit and passion to more locations—continuing our mission to make Arabic learning accessible, relevant, and inspiring for all.
Written by: AKHMAL
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